American Apparel opens its first store in Austin, eventually

Pretty exciting news to see in the Austin Chronicle. The ad said the store would be opening on the Drag (aka Guadelupe) but there was no date or useful details. So I went to the site only to learn there are plans for two more stores in addition to the Drag; South Congress (or SoCo to the trendoids) and the outlet mall in Round Rock, same place I buy my Chucks. Now I have two reasons to shop there, three if that Steak n’ Shake is ever constructed. I always did feel stupid driving up to Round Rock over a pair of shoes. With it being a retail store, it should have all the product lines too. Besides T-shirts, I can get some socks, underwear and see if they have anything Somara likes.

I wonder what took AA so long? There’s already at least one branch in Houston and yet Austin has more of this company’s vibe.

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